It’s pretty obvious that Emma Roberts is becoming a style icon. The young starlet has a knack for pairing cool outfits with chic accessories … and let’s be honest, she has the dream hair we all wish for. So it makes a lot of sense that Elkin, an LA-based brand designed by sisters Brit and Kara Smith, would choose Roberts as a muse. Oh, and they all happen to be best friends too.
“It’s funny because when we started Elkin, we knew exactly who our girl was and what she was about … and now she has a face,” explained Kara Smith via email. “Emma has such a wild, fun, creative mind like us and she really identified with this collection. There was no one better to have around us during the FW14 design process and there was obviously no one better to model it.”
The trio hung out together conceptualizing the fall line, which is comprised of flowing dresses, tailored tops and cute separates inspired by a ’60s-meets-’90s aesthetic. “It’s classic but it also injects elements of decades past, using the ’90s and ’60s as some of [Emma’s] (and our) favorite eras to play with,” Brit Smith wrote to us. “The three of us always talk about how we love a dark, ’90s witchy look mixed with a classic ’60s French-inspired boarding school girl sort of look. So we merged these two looks for this collection.”
The lookbook was shot at the Paramour Mansion in Silver Lake, California, a locale that’s been everything from a school for girls to a movie set. “It felt like the three of us were playing dress up and running through Miss Havisham’s house or ‘The Secret Garden.’ It was like being at sleepover camp with your best friend … we were constantly laughing.” See the results of their fun day below.
Check out a photoshoot below Emma did for latest issue of I-D Magazine, will add scans as soon as possible! We also have a Levis shoot to look forward to via Emma’s last Instagram post!
Check out the photoshoot along with interview questions in gallery! Love this shoot!
LA based actress Emma Roberts is one of America’s most in-demand actresses with lead roles in the acclaimed Indie hit, Palo Alto and We’re The Millers, as well as a starring role in the Emmy nominated American Horror Story. With style icons ranging from Jane Birkin to Stevie Nicks and Cate Blanchett, she has an eclectic and skilled approach to putting her looks together. Emma Roberts shares an exclusive interview and photo diary including some of her favourite styles from the Jimmy Choo AW14 collection.
Below is preview of Emma wearing Diane von Furstenberg’s wrap dress! Read below about the project and check out video here, plus photoshoot below!
You heard it here first! Emma Roberts will be the next star to document the stylish journey of her Diane von Furstenberg wrap dress, and InStyle.com has a sneak peek at her campaign. The brand is partnering with the actress as part of von Furstenberg’s Global Influencer Program Journey of a Dress, which celebrates the 40th anniversary of the label’s iconic wrap dress that debuted in 1974.
“I first met Diane a year ago, where I got to be her guest at the Met Ball,” Roberts says. “I just remember being so excited to meet her because she’s such a fashion icon.”
The star is no newbie to von Furstenberg’s creations, having been a fan for years. “My first wrap dress I got as a teenager, and I remember wanting it so bad. I just fell in love with it,” she states. “My favorite thing about the wrap dress is just how timeless it is. It just never goes out of style.”
In February, the designer launched the digital campaign that follows her wrap dress around the world. The project, which kicked off with Coco Rocha, features a series of stylish influencers taking their von Furstenberg New Jeanne Two wrap dress in classic black-and-white chain link ($345; dvf.com) on a global tour. Roberts will document the journey of her wrap dress via social media throughout the summer beginning later this month. Interested to see where Roberts takes her famous wrap? You can follow the #journeyofadress project on dvf.com.
Check out more outtakes from Emma’s Remix Summer 2014 cover issue below!